Mexico Automotive Summit Speakers 2016
Miguel Márquez Márquez has a BA in Law with a postgraduate specialization in Constitutional and Election Law. He started his political career as state counsel for the State Directive Committee of the PAN party. He later held several public administration positions including Member of the State Culture Council, Regional President of Purisima del Rincon in 2000, Director General of the Family Integral Development System for Guanajuato in 2004, as well as Minister of Social and Human Development for Guanajuato in 2010. Márquez was appointed Governor of Guanajuato in 2012.
Eduardo Javier Solís Sánchez studied economics at the Autonomous University of Nuevo Leon, and did his master’s and doctorate degrees at the Chicago University and the Rochester University, respectively. He entered the Commission of Commerce and Industrial Promotion in 1990, and he was responsible for managing NAFTA and other FTAs between Mexico and Latin America between 1995 and 2000. Later, in 2003, he became Head of the Investment Promotion Unit at the Ministry of Economy. Since 2008, Solís acts as Executive President of the Mexican Association of the Automotive Industry.
Radek Jelinek has a long tradition in the Daimler Group. He started as Manager of International Projects at Daimler Benz Stuttgart, moving later to the position of Senior Vice President Assistant. Jelinek later moved to Argentina as Senior Manager for Strategic Planning and Controlling of Daimler Chrysler. In 2002, he became President and CEO of Daimler Chrysler de Venezuela, before being appointed Managing Director of Chrysler Germany in 2006. He returned to Daimler as CEO of Mercedes-Benz Milano and then President and Director General of Mercedes-Benz México.
Martin Josephi has an International Business Diploma from the ESB Business School and an MA in Business Administration. He began his professional career as COO of Autos Especiales de México in 2009 managing sales of Alfa Romeo in Mexico. In 2010, he was in charge of the official import and distribution of Lamborghini in Mexico, opening the brand’s first showrooms. By 2011 Josephi became CEO of Autos Especiales de México and in 2013 he was appointed CEO of DB Imports Mexico incorporating the official import and distribution of Aston Martin in Mexico.
Grandio heads up Tesla's charging infrastructure strategy in Mexico as Charging Manager. His passion for automotive is reflected in his career path, following industry tendencies since he graduated in Business Administration from the Anáhuac University. He began as a Kaizen promoter for Toyota where he was in charge of their continuous improvement program. Grandio also spent eight years working for BMW integrated into diverse departments including sales, operations and development, before directing the electric vehicle introduction program for Mexico and Latin America.
Juan Manuel Díaz de León is Automotive Practice Director of Overlap Consulting Mexico. He has a bachelor’s degree in International Business at Monterrey Institute of Technology and Higher Education and over 18 years’ professional experience, 11 of them in the automotive industry. Díaz de León specializes in business development strategies at an OEM level and in dealership strategies regarding different areas such as sales, service and parts, used cars, fleets and corporate sales. Díaz de León helps organizations through consulting services focused on profitability, and process and performance improvement.
Carlos López de la Nava obtained his law degree at the Escuela Libre de Derecho. He worked as a lawer in Zinser Esponda and Von Wobesser & Sierra, and he completed courses in telecommunications. After participating in the AD-2 program at the Panamerican Institute of Corporate High Management Business School and in Toyota Quality Executive Management, he moved into the automotive industry as Commercial Director in Grupo Alden. López de la Nava now holds the position of Director General and 15 years of experience in the automotive group.
George Magda has more than 19 years of experience in automotive web solutions and has worked with hundreds of automotive dealer groups across North America. Magda began his career in United Auto Group in 1997. He was named Salesperson of the year in 1999 and 2000, quickly rising through the ranks utilizing successful burgeoning internet technologies. Since 2008 George teamed up with Dealer.com to launch the first All-Spanish Dealer Portal and in 2009 he became Regional Sales Director. Magda has taken the lead in expanding into Latin America with Mexico being his first focus.
Ricardo Deeke has a degree in Corporate Management from the Monterrey Institute of Technology and Higher Education. He is a co-Founding Partner of ProEducacion, a company that actively participates in the implementation of dynamic and personalized education projects in private schools at a state and federal level. He also collaborated as a Management and Process Consultant in the Undersecretary of Planning at PEMEX. His broad experience in technology platforms gained him a place in Autocosmos as Country Manager for the company’s Mexican operations. Deeke’s main challenge is to improve the commercial experience between users, distributors and OEMs.
Gerardo San Román has a long career in JATO Dynamics. After graduating in Marketing from the Technological University of Mexico, he started in 1996 as Automotive Specialist, moving two years later to the position of Support & Training for JATO’s customers. He became Country Manager Mexico in 2002 and eventually held the position of Regional Sales Manager Latin America in 2010, building a commercial strategy for the entire region. After being President of JATO Brazil for more than two years, San Román was appointed Head of Latin America only excluding Brazil.
Marcio Hociko has built a reputation as a corporate solution developer focused on operative efficiency and client experience, actively participating in areas such as Systems, Commercial, Finances and Risks. In January 2015 he was entrusted with restructuring LeasePlan’s operations in Mexico after collaborating with the company for over 10 years in other regions. Hociko has implemented more than 20 projects oriented toward LeasePlan’s exponential growth with innovative solutions. He has a degree in Management and Information Systems and an MA in Financing and Risk Administration from the University of Sao Paolo.
As Representative of Mexico City’s Legislative Assembly, Laura Ballesteros changed the transportation regulation in the city promoting the new Mobility Law alongside Mexico City’s Governor Miguel Ángel Mancera. She later endorsed the regulation of network transportation companies like Uber and Cabify, making Mexico City the first city in Latin America to regulate these services. Ballesteros now holds the position of Undersecretary of Planning at the Ministry of Mobility for Mexico City (SEMOVI), implementing the Mobility Law for non-motorized mobility, road safety and integrated transportation services.
Across borders and oceans, Enrique Enrich has managed impressive results in Scania Colombia, attaining 50% of the coach market and 20% of the urban bus segment. Enrich has gathered 17 years of experience with the company in Brazil, Sweden, Uruguay and Mexico, and is applying this knowledge within the company’s goals to promote Scania’s natural gas powered buses. He expects this strategy will improve the company’s position in the urban bus segment and increase brand recognition of 12 and 15m articulated and bi-articulated vehicles.
Ignacio L. Garcia Albarran, current Vice President of Cummins Mexico and Central America, has been part of the Cummins team since 1982. Garcia developed a Global Corporate Purchasing Group for Cummins, and in 2008, he was named Corporate Manufacturing & Procurement Officer, establishing a Global Corporate Manufacturing function for the company. Garcia Albarran holds a bachelor’s degree in mechanical and electrical engineering, and an MBA from Pennsylvania State University. He is President of the Cummins Foundation in Mexico, and an active member of the National Association of Bus, Trucks, and Tractors Manufacturers and the Center for Sustainable Transportation.
Oscar Albin completed his university studies in mechanical engineering at Monterrey Institute of Technology and Higher Education, as well as a master's degree in Renewable Energies. He began his career in 1982 at Volkswagen Mexico, later moving to Chrysler where he served as Development Manager of Mexican suppliers in Detroit Michigan for four years. As a result of the company’s merger with Daimler, he became Procurement Director of Mercedes-Benz Spain. In 2012, Albin assumed the role of Executive President of the National Auto Parts Industry.
Fabio Negrao has more than 22 years’ experience in the automotive and general industry, with extensive experience in marketing and sales. Before becoming General Manager of Atlas Copco Industrial Technique Division, he held the position of Regional Manager South America of Atlas Copco between 2010 and 2013. Negrao started his career at Atlas Copco Brazil after being Marketing Coordinator of Gage Products Company for two years. He has a Bachelor degree in Business Administration from Universidade Metodista, Sao Paulo (UM) and an MBA in Marketing from Escola Superior de Marketing, Sao Paulo (ESPM).
Mario Rodríguez Hernández is a mechanical engineering IPM graduate, with an IPADE Business School degree in Top Management AD1. Expert in JIT, Six Sigma, World Class, and Lean Manufacturing, Rodríguez has successfully increased revenue, profit, and growth within start-up and rapid-changing environments. After 28 years in the automotive industry, he became CEO of Arbomex in 2001 and has since then focused on developing managers’ leadership within the organization, by participating in workshops and conferences on a variety of topics, including Change Management, Marketing, and Quality.
Bernd Schreiber graduated from the National Autonomous University of Mexico as a Mechanical Engineer. He also has an MA in Company Management and High Management from IPADE. Schreiber has more than 25 years’ experience in management, sales and strategic planning. He is Vice President of the German Board and member of the German Chamber of Commerce. His work has led to the implementation of state-of-the-art automation technologies in the industrial sector and he has positioned Festo México as one of the leading companies in pneumatic and electric industrial automation.
Mario Chacón has a professional career spanning more than 35 years in the public and private sector and has served as Ambassador, Chief of Mission, Consul General, Director General of Economic Relations and Economic Counsellor. As Head of the Global Business Promotion Unit, Chacón leads ProMéxico’s efforts regarding the attraction of foreign direct investment and coordinates its activities in overseas offices. He has an MA in Economics and Food Science from the University of California, Davis and has given lectures on Mexican Economics and Politics in Universities of Germany, Belgium, Canada, Colombia, Japan, Mexico and Venezuela.
Andrés Lerch has more than 25 years’ experience in consulting services including enterprise resource planning, business feasibility and business process improvement. He has developed several projects within the automotive industry for clients such as GM and Ford. Lerch holds a BA in Accounting from the Banking and Commerce School in Mexico and an MA in Finances from the Monterrey Institute of Technology and Higher Education. He is now also an audit and accounting professor at La Salle University, the Banking and Commerce School and the University of Pedregal.
Alejandro Díaz de León has a degree in Economics from the Autonomous Technological Institute of Mexico (ITAM) and an MA in Public and Private Administration from Yale. He also has academic experience in topics related to financing system analysis. He has held various positions in the public sector including Head of the Public Credit Unit at the Ministry of Finance, Director of Economic Research and Director of Macroeconomic Analysis at Banco de México. Díaz de León was appointed Director General of the National Foreign Trade Bank (Bancomext) in November 2015.
Diego Spannaus joined HSBC’s multinational Commercial Banking customers division 16 years ago in Mexico. Previously, he was head of Global Trade and Receivables Finance in Argentina had two assignments in Shanghai as Head of International Business Strategy and Head of Business Management for Commercial Banking at HSBC China. Spannaus has a BA in Economics with a minor in German from Brigham Young University and an MBA with an emphasis on Finance from the Marriott School of Management at BYU.
Luis Abelleyra has 30 years of experience in the automotive industry with a strong background in engineering and projects related to bus and truck production. He spent two years in the US working with BMW California and Roush Industries in Michigan on the design and development of DINA’s cabin technology. Since 2004 he has collaborated in the design of current and special buses including the Hustler model for ports, intermodal terminals and logistics centers. Abelleyra is President of CANACINTRA’s Branch 115, he is member of ANPACT’s Technical Committee and Project Manager for CONACYT and the Ministry of Economy.
David Resetar graduated from the Thomas M. Cooley Law School with an emphasis on International Law during his studies. Before being appointed Vice President of Automotive Americas at Hellmann Worldwide Logistics, Resetar held various positions in the logistics sector. He collaborated as Plant Materials and Logistics Manager of Ford Motor Company until 1999. Later he joined Visteon Corporation where he reached the position of Divisional Supply Chain Manager. Before joining Hellmann, he was Global Director of Account Solutions, Automotive of UTi Integrated Logistics.
Alberto de Icaza graduated an Industrial Engineer from La Salle University before getting an MA in Management from the Monterrey Institute of Technology and Higher Education. He started his career as Material Manager in Hayes Wheels Acero, before moving to TRW. He was appointed Director Mexico Sales in 1997, eventually becoming Director Mexico Region. During this time, de Icaza developed significant experience in corporate strategy, Six Sigma, Kaizen and product development. He is now Director Mexico Region of ZF TRW Active & Passive Safety Technology.
Alex Milo was appointed HSBC's Chief Economist for Mexico in May 2016. Before joining HSBC, Milo was Chief Economist at an international bank in Mexico. He held various positions in the Mexican government including Commissioner at the Federal Telecommunications Commission and Chief Advisor to the President. He was also Director of Public Debt Management and Director of Fiscal Policy at the Ministry of Finance. Milo obtained a BA in Economics from the Autonomous Technological Institute of Mexico (ITAM) and a PhD in Economics from Yale University.